Personal data
The information we may collect about you depends on the products and services you purchase and use from us, register interest in and/or subscribe to. The different types of personal data that we may collect and process about you could include:

Identity Data (e.g. your name, address, phone number, email address, username, password or similar identifier, job title, your employer, your training records, and mentoring/support services we provide you).

Contact Data (e.g. work address, billing address, delivery address, email address and telephone numbers).

Financial Data (e.g. bank account, sort code, payment card details and other banking data).

Transaction Data (e.g. payments details, details of products and services you have purchased from us, dates of payment owed and received, the subscription services you use or any other information related to your account).

Technical Data (e.g. internet protocol (IP) address, your login data, browser type, operating system, time zone setting and location).

Sensitive Data (e.g. protected characteristics under the Equality Act 2010 for Equal Opportunities Monitoring and Compliance).

Profile Data(e.g. feedback and survey responses, any contact you have with us about your account (e.g. contact with us, such as a note or notes about a call you make to our office, an email or letter you send to us or other records of any contact you have with us).

Usage Data (e.g. information about how you use our site (e.g. pages, products, services and free resources you view, download, and/or sign up to, and/or how you use our learning platform).

Marketing and Communications Data (e.g. your preferences in receiving marketing from us and your communication preferences; your preferences for particular products or services when you tell us what they are or when we assume what they are, depending on how you use our products and services).

We may also collect and use aggregated data, such as statistical or demographic data for any purpose. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a particular page of our site or learning platform.

If you fail to provide personal data

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (e.g. to provide you with goods, services or access to our learning platform).

How is your personal data collected?

We may collect personal data from you in the following ways:

When visiting or browsing our site

• Information about your visit and use of our site collected automatically by using cookies, server logs and other similar technologies (Please see our cookie policy below).
• Information provided voluntarily by you when you use our Contact Us form, when you email us from our site, or telephone us as a result of visiting our site.
• Information that you provide by filling in forms on our site (e.g. requesting a prospectus, brochure or specification about our products and services, registering interest or subscribing to any products and/or services we offer, requesting access to free content, becoming a registered user by enrolling in any of our courses, webinars, podcasts, or other events, or entering into any online competition or survey we use). 
•  When making a purchase from us

• Your personal data will be collected when purchasing a product or service from us via our site, as part of the buying and selling process.
• Your personal data will be collected when you enrol in a course (paid or free) from our site.
• If you make a purchase from our site our third party payment provider may require additional personal information.

Please note: we do not store credit or debit card details. During the payment process you will be able to read the payment provider’s Privacy Policy.

When communicating with us by any other means

• Registering or asking for information about a specific product or service that we offer.
• Registering and/or subscribing to our email list, blog, newsletter, webinar, podcast, alert or any other service we may offer.
• Asking us for information about a product or service, or contacting us with a question, report of a problem or a complaint.
• Giving us your permission to send you emails about our company, our new products and services and other updates.
• Giving us permission to talk to you about how you are using our products or services, for example during telephone marketing.
• Taking part in a competition or survey (if you give your permission to take part).
• Keeping you up to date about an order for products or services.
• Keeping you informed about new products and services or updates or changes to our site, products and services (unless you choose not to receive our marketing messages).
• Contacting you about how to use our products and services.
• Contacting you about invoices for using our products and services.
• Responding to any questions or concerns you may have about using our products or services.
• We may also collect information about you from other organisations, if this is appropriate. These include fraud-prevention agencies, business directories and credit reference agencies.

Other publicly available sources

We may receive personal data about you from various third parties including:

• providers of technical, payment and delivery services; or
• publicly available sources such as Companies House.

Use of cookies

Technologies such as cookies may be used by us to gather information to provide statistical information regarding the use of our site.

Such information will not identify you personally. It is statistical data about our visitors and their use of our site.  It’s purpose is to verify login status, improve customer service, provide data on trends, track visitors movements around the site, detect and deter fraud all with the aim or providing visitors with a safe, positive experience when using our site.

We may collect information about your computer including, where available, your IP address, operating system and browser type, for system administration purposes. This is statistical data about your browsing actions and patterns and does not identify you or any individual.

To obtain information about your general internet usage we use a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. They help us to improve our site and to deliver a better and more personalised service. They enable us to:

• estimate our audience size and usage pattern;
• store information about your preferences, and so allow us to customise our site according to your individual interests; and
• recognise you when you return to our site.

You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting, you may be unable to access certain parts of the site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you use our site. The “Help” menu of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. For more information about cookies and how to stop cookies being installed or how to delete existing cookies from your hard drive visit the following website: http://www.allaboutcookies.org

Google Analytics

In addition to using cookies, we use Google Analytics to help collect information about how you interact with our site and its content. The data is collected to ensure that we provide the best possible user experience.

Google Analytics records information relating to:

• how you accessed our site;
• how long you stayed on each page;
• what parts of the site you accessed;
• what you clicked on or viewed; and
• what you searched for within our site.

Further details of the cookies which Google uses can be found at https://policies.google.com/technologies/cookies

Why use your personal data?

If you are from the European Economic Area (EEA), our legal basis for collecting and processing your personal data will be where the processing is in our legitimate interests and not overridden by your data-protection interests or fundamental rights and freedoms.

Typically, our legitimate interests include improving, maintaining, providing, and enhancing our technology, products, services, site content and your customer experience; ensuring the security of our services, products and our site; and for our marketing activities.

If you are a customer, we may need your personal data to perform a contract with you, enrol you onto our learning platform and to keep in touch with you to maintain that contract, to notify you about any maintenance or down time of our site, or learning platform, and provide further support. We may collect your personal data to comply with a legal obligation.

If you are undertaking an online course accredited by an awarding organisation, we may be required to collect additional personal information for the course provider. This would only be to enable us to apply for your certificate from the awarding organisation and not for any other purpose.

If we ask you to provide personal data to comply with a legal requirement or to perform a contact with you, we will make this clear at the relevant time and advise you whether the provision of your personal data is mandatory or not, as well as of the possible consequences if you do not provide your personal data.

If you have questions about or need further information concerning the legal basis on which we collect and use your personal data please contact us using the contact details provided in the Contact Us section below.

Marketing

We may use your personal data to form a view on what we think you may want or need in terms of products and/or services, or what we think may be of interest to you. You will receive marketing communications from us if you have requested information from us or purchased products or services from us and you have not opted out of receiving the marketing communication.

Opting out

You can ask us to stop sending you marketing communication at any time by following the opt-out or unsubscribe links on any marketing messages we send you or by contacting us at any time (See How to Contact Us below).

Where you opt out of receiving any marketing communication we send you, this will not apply to personal data provided to us as a result of a purchase of a product and/or service, purchase of a contract for a product and/or service, use of our learning platform (free or paid), or other similar transactions.

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so. Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.